The Power of Hoardings in Indian Cinema: A Comprehensive Guide
They are more than just advertisements on a roadside; they are a kind of cultural phenomenon in India. Huge, over-scaled billboards loom over the...
The Art of Incoda Promotion in Indian Cinema: A Comprehensive Guide
In Indian cinema, publicity is what makes a film successful. Creating much hype for an upcoming block buster becomes the most fashionable and effective...
The Art of Postering in Indian Cinema: A Comprehensive Guide
Within the realm of Indian cinema, postering is seemingly more than just a marketing option and, in itself, is considered a sort of an...
The Power of Print Promotion in Indian Cinema: A Comprehensive Guide
Whether it is through newspapers, magazines, posters, or flyers, print promotion for film has never gone out of fashion. Where most people nowadays regard...
The Power of Social Marketing in Indian Cinema: A Comprehensive Guide
Today, amidst the technological advancements and modernization, the application of social marketing as a tool for film industries has become a necessity. An unprecedented...